They certainly know how to pluck those 'military grade' designs. Damn.... I really do want one. 5 Year warranty probably, like the last... if only they could make a GPU that lasts longer than 6 months... Hop to it ASUS... Military grade GPU's please.
All it does is direct airflow towards the hottest areas, I believe. I'd rather see the components regardless... I've never noticed parts of the board (aside from CPU and bridges) get so hot that I thought a solution like this was ever needed.