Apple is being greedy because they want a 30% for providing the infrastructure for others to sell their goods?
What hypocrisy!
Amazon also takes a 30% cut for selling, at least Kindle books too, but where's the outrage? People wouldn't complain about that, or did you not know that if it wasn't for Apple, Amazon would still be taking a much larger cut..... 70%! That's what they used to take, and they only lowered it to match Apple's! But since it's not Apple, no problem!
As Tom Restman wrote:
"Apple's 30% cut is outrageous, yet when Amazon took twice that no one cared
The new 70% royalty more than doubles what Amazon currently pays in royalties. The increase was widely seen as Amazon.com's attempt to pre-empt the impact of Apple's entry into the e-book market
via computerworld.com
When rumors of Apple's typical 30/70 split (Apple/publisher) for an eBook store became too realistic to ignore, Amazon moved quickly to match the terms (though they didn't quite do so, putting a few conditions in place).
Until then Amazon had been taking up to 70% and no one questioned it or cared. Yet when Apple announced they'd soon begin taking 30%—their standard cut—of another category of item sold in the App Store everyone flipped out.
On the face of it, it's hard to believe those claiming outrage aren't primarily motivated by the fact that this is Apple, and any Apple headline is "news." Let's face it, "Amazon's 70% Cut is Evil and Publishers Will Perish" is an article few would have read."
http://thesmallwave.com/apples-30-cut-is-outrageous-yet-when-amazon-w
and... Computerworld:
https://www.computerworld.com/s/art...ook_royalties_ahead_of_Apple_s_tablet_release
By the way, check out Amazon's own site and you'll see that they still take up to 65% for their standard rates, and that's for an authors own, hard work!