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More than ever, doing your part to help (or rather, not hurt) the environment is important, and that's becoming increasingly more clear as the days pass. People themselves aren't just jumping in to make sure they recycle their products, cut down on pollution among taking other earth-saving measures, but large companies are as well. And there's no reason not too, because most often, cutting down on waste usually ends up saving money in the long run.
One trend I've noticed a lot lately is that music packaging is being cut down significantly. Many bands aren't releasing the typical CD's with plastic case, but rather a thin paper case, normally with a thin booklet. Out of the last ten albums I've purchased, at least half were like this. Two weeks ago, when I purchased Fight Club on Blu-ray, it was the same deal. There's no paper inside the case at all, but rather just a recycling symbol to let you know the reason for it. Ironically, the case had a second "case", or an outer layer of thick cardboard, which is actually worse than simply including a piece of paper inside, but I won't nitpick.
Companies are now becoming a little more innovative in what they are doing to help the environment, and in the end, some of those measures are going to effect us as well. Some are better than others, but all help the environment, which is only a good thing (it's unfortunate that it never effects the price, however). One potential idea that I saw the other day was more of a "what if?" scenario. What if Coca Cola, the world's largest cola distributor, released its cans without paint, and instead embossed the logo and information to distinguish it from the others?
Coca Cola sells over 100,000,000 million cans of Coke, Diet Coke and Coke Zero per day, and as you'd imagine, that's not only a lot of aluminum, it's tons and tons of paint. If Coca Cola was to remove the paint, just imagine the effect that it would have on the industry. Other companies might follow, or there would be a real push to figure out a less harmful way of creating the color (it's no doubt possible). It's an interesting idea, and it's one I can't exactly consider outlandish, although picturing all Coke cans being like this is a little odd. But, stranger things have happened!
I assume the consumption only increases through time, but let's take the daily 2007 numbers from Global INForM Cases Sales database: The total number of Coca-Cola cans sold per worldwide is 67,873,309. Diet Coke and Coke Zero sold 35,387,241, while My Coke sold 103,260,550. Yes, that's all per day. So using only classic Coca-Cola's daily sales figures, that means 24,773,757,785 are sold every year. Twenty-four billion cans.
Source: Gizmodo
One trend I've noticed a lot lately is that music packaging is being cut down significantly. Many bands aren't releasing the typical CD's with plastic case, but rather a thin paper case, normally with a thin booklet. Out of the last ten albums I've purchased, at least half were like this. Two weeks ago, when I purchased Fight Club on Blu-ray, it was the same deal. There's no paper inside the case at all, but rather just a recycling symbol to let you know the reason for it. Ironically, the case had a second "case", or an outer layer of thick cardboard, which is actually worse than simply including a piece of paper inside, but I won't nitpick.
Companies are now becoming a little more innovative in what they are doing to help the environment, and in the end, some of those measures are going to effect us as well. Some are better than others, but all help the environment, which is only a good thing (it's unfortunate that it never effects the price, however). One potential idea that I saw the other day was more of a "what if?" scenario. What if Coca Cola, the world's largest cola distributor, released its cans without paint, and instead embossed the logo and information to distinguish it from the others?
Coca Cola sells over 100,000,000 million cans of Coke, Diet Coke and Coke Zero per day, and as you'd imagine, that's not only a lot of aluminum, it's tons and tons of paint. If Coca Cola was to remove the paint, just imagine the effect that it would have on the industry. Other companies might follow, or there would be a real push to figure out a less harmful way of creating the color (it's no doubt possible). It's an interesting idea, and it's one I can't exactly consider outlandish, although picturing all Coke cans being like this is a little odd. But, stranger things have happened!
I assume the consumption only increases through time, but let's take the daily 2007 numbers from Global INForM Cases Sales database: The total number of Coca-Cola cans sold per worldwide is 67,873,309. Diet Coke and Coke Zero sold 35,387,241, while My Coke sold 103,260,550. Yes, that's all per day. So using only classic Coca-Cola's daily sales figures, that means 24,773,757,785 are sold every year. Twenty-four billion cans.
Source: Gizmodo
