EA to be a '100% Digital Company, Period'

Rob Williams · 07-04-2012, 03:31 PM

Is physical game media soon to disappear? According to EA's Labels president Frank Gibeau, it's inevitable - at least for his company. He does state that "if customers want to buy a game at retail, they can do that too. We'll continue to deliver games in whatever media formats make sense", but follows that thought up with, "we're going to be a 100% digital company, period." I can't make sense of that, so hopefully you can.

Read the rest of our post and then discuss it here!

Doomsday · 07-05-2012, 05:44 AM

Been buying games online since I went legit, there r no Legit dvds available here and at that time I thought these games did actually only cost Rs.150($2) lol!

madmat · 07-05-2012, 08:12 AM

If EA thinks that the people buying $949 million worth of hardcopies are going to buy digital instead, he's deluded. People buy stuff in media form for more reasons than just being luddites. Many don't have a means to buy things via digital downloads. He seems to forget that not everyone in the world HAS broadband or can get it at a reasonable cost.

In short, he's a jackass.

07-04-2012, 03:31 PM	#1
Rob Williams Editor-in-Chief Join Date: Jan 2005 Location: Atlantic Canada Posts: 13,231	EA to be a '100% Digital Company, Period' Is physical game media soon to disappear? According to EA's Labels president Frank Gibeau, it's inevitable - at least for his company. He does state that "if customers want to buy a game at retail, they can do that too. We'll continue to deliver games in whatever media formats make sense", but follows that thought up with, "we're going to be a 100% digital company, period." I can't make sense of that, so hopefully you can. Read the rest of our post and then discuss it here! __________________ Intel Core i7-990X EE @ 3.43GHz, GIGABYTE X58A-UD5, Kingston 12GB DDR3-1333, NVIDIA GeForce GTX 680 2GB Kingston HyperX 3K 240GB SSD, WD VR 1TB, WD 2TB, Seagate 2TB, LG BD-ROM, ASUS DVD-RW, Corsair 1000HX, Corsair H60 Cooler Corsair 800D, Dell 2408WFP 24", ASUS Xonar Essence STX, Gentoo (KDE 4.10, 3.7 Kernel) "Take care to get what you like, or you will be forced to like what you get!" - H.P. Baxxter <Toad772> I don't always drink alcohol, but when I do, I take it too far.

07-05-2012, 05:44 AM	#2
Doomsday Tech Junkie Join Date: Nov 2008 Location: KHI, PAK Posts: 1,539	Been buying games online since I went legit, there r no Legit dvds available here and at that time I thought these games did actually only cost Rs.150($2) lol! __________________ PSU: Corsair AX850 - Case: Cooler Master HAF X - CPU:Core i7-2600k - Cooler: Cooler Master V6 GT - Motherboard: Asus Z68 Maximus IV Extreme Z - Memory: Corsair Vengeance 8 GB-1600Mhz - GPU: AMD MSI R6970 Lightning - HDD: WD Caviar Black 1TB, Seagate 2TB Barracuda Green - SSD: Intel 520 Series 120GB - K/B: Razer Lycosa Mirror - Mouse: Logitech G700 - MouseMat: Steel Series 4HD - LCD: Samsung 2333SW 23" - Speakers: Creative Inspire M4500 4.1 - Headset: Logitech G35 7.1 "Do not look at a man's prayers nor his fasts, rather, measure him by how well he deals with others, the compassion he shows his fellow man, his wisdom and his integrity" - Umar Ibn Al-Khattab

07-05-2012, 08:12 AM	#3
madmat Soup Nazi Join Date: Jun 2005 Location: No soup for you! Posts: 1,636	If EA thinks that the people buying $949 million worth of hardcopies are going to buy digital instead, he's deluded. People buy stuff in media form for more reasons than just being luddites. Many don't have a means to buy things via digital downloads. He seems to forget that not everyone in the world HAS broadband or can get it at a reasonable cost. In short, he's a jackass. __________________ M4N82 Deluxe Phenom II 940 Black Edition quad core @ 3.5Ghz 2x1 gig OCZ PC26400 Platinum, 2x1gig GSkill PC26400 EVGA GTX260 Buncha drives, Some other stuff, Even more stuff, If the automobile had followed the same development cycle as the computer, a Rolls-Royce would today cost $100, get a million miles per gallon, and explode once a year, killing everyone inside. --Robert X. Cringely, InfoWorld magazine Sign Me!

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